Your icon, live in the game
Bring your artist, ambassador or mascot into the experience. Not a poster on the wall but a moment players show up for, interact with and remember.
Roblox game / Rhythm
Take the spotlight with your best moves while the crowd cheers. Their vote crowns the winner.
Devlog
Final polish is underway on the PVP arena, the Chill hub and the artist event place. Favourite the game on Roblox to get pinged the moment the doors open.
We're working on something really cool with an artist partner, and it's happening soon. Stay tuned for the official announcement.
The clip feed is in: capture a dance in the Chill hub, trim it in the editor and post it to a For You feed with likes, comments and follows.
The team / 2 developers
For brands / Activations
Dance or Die is where young players come to be seen: to perform, to vote, to cheer and to share their best moves. It runs on creativity, culture and self-expression, and every round is a stage.
If your brand is young, bold and creative, this is the room you've been looking for. Skip the billboard in the corner. Become the moment players dance to, collect and clip to share with their friends.
Bring your artist, ambassador or mascot into the experience. Not a poster on the wall but a moment players show up for, interact with and remember.
A custom space built around your brand: your look, your sound, your story. Somewhere players choose to hang out, not scroll past.
Branded wearables, props and collectibles made in your style, so your identity lives on every avatar long after the event ends.
A custom mini-game built around your brand, made to be played, replayed and shared. Your campaign spreads through the community, not ad spend.
// If you're a developer or studio
A multi-place Roblox universe built solo, end to end. The server owns every round, the client only renders, and CI lints, format-checks and builds every push.
A clip isn't a video: it's a compact recording of poses, dances and camera. Playback rebuilds the arena around you, so the real lights and particles show up.
Dance with a friend and your moves and music line up, timed against the server clock so everyone stays on the beat.
Your progress is locked to one server at a time and carried over cleanly when you hop between the hub and the arena.